Guiders® Deliver Measurable ROI

Powerful Metrics Provided in Easy-to-Understand Reports

Metric Reports Deliver Unique Customer Decision Insights Guiders offer a powerful add-on decision and optimization tool that can be added to all digital marketing initiatives. They enable marketers to understand the online behavioral patterns of their customers and to apply that knowledge across the entire company to drive sales.

Powerful Metrics in Easy to Understand Reports The performance of your Guider is captured in clear and concise metric reports that are continually updated and can be accessed online. All of your reports can be easily printed and shared with internal teams to review and take action.

Profit from First-Hand Information Guiders track the click paths & end points visitors take in their guided sessions providing precise first-hand knowledge on consumers' choices and the thought process that goes into their purchasing decisions. This visitor decision information is collected and then delivered back to you. When examined over time, you'll gain powerful insights that can be used with your other marketing efforts to drive the most effective revenue producing sales programs available in the industry.

Adjust Your Guider Based on Valuable Decision Information With Guider metric reports, you can now see where your visitors show the greatest interest in your products and the habits they exhibit when clicking to make purchasing decisions. Use this data to adjust your Guider by altering the questions & answers to focus on hot products and to remove end points that don't generate many visits.

Actionable Reports for Marketers:

  • Overview

    A snapshot of your Guider's performance including Total & Unique Visits, Total Banner Image Clicks, Number of Leads and Session Completion Rate.

  • Exit Point Summary

    Comprehensive tallies of what product buy pages or end point destinations your visitors exit the Guiders to visit on yours and/or your channel partners' websites.

  • Click Paths

    Visual replication of your Guider showing precisely how visitors clicked through questions and answers provides insights into patterns of what visitors are most & least interested in seeing

  • Daily Activity

    Graphically depicts Total and Unique Visitors to help you determine peak performance times.

  • Leads & Contacts

    Track your total number of Sales Leads, Visitors by State, and download a full detailed report with contact information for conversion reporting.

  • Campaign Tracking

    Set campaigns for each digital initiative and then view each report separately or view the Guider comprehensively to compare how your Guider is performing.

Powerful Metrics Provided in Easy-to-Understand Reports

When you access your reports, you can view each detailed report with a simple click from the main menu. Each easy-to-understand report opens with full color graphics accompanied by introductory text explaining the content, defining key words and phrases, and providing helpful information for consideration.